Consulting Services

These services are tailored to meet the specific needs and goals of each partner hotel. At Cheerful Hotel Service, we combine industry expertise, strategic thinking, and hands-on support to drive the success of our partner hotels

Strategic Planning

We assist hotels in developing comprehensive strategic plans to achieve their long-term goals. Our team conducts market analysis, identifies opportunities for growth, and formulates strategies to enhance the hotel's competitive position.

Revenue Management

We specialize in optimizing revenue streams for our partner hotels. Through effective pricing strategies, demand forecasting, and inventory management, we maximize revenue and profitability while maintaining a competitive edge in the market.

Operations Management

Our experienced team provides hands-on operational support to ensure smooth day-to-day hotel operations. We assist in areas such as front desk management, housekeeping, food and beverage operations, procurement, and quality control.

Sales and Marketing

We develop tailored sales and marketing strategies to drive hotel bookings and increase brand awareness. Our team utilizes a mix of traditional and digital marketing techniques, including online advertising, social media marketing, public relations, and strategic partnerships.

Brand Development and Positioning

We work closely with hotels to establish a unique and compelling brand identity. We focus on creating a distinctive positioning in the market, developing brand guidelines, and implementing effective brand communication strategies to attract target audiences.

Quality Assurance

We have a strong commitment to delivering exceptional guest experiences. Our team conducts regular quality audits, implements standard operating procedures, and provides training and support to maintain high service standards and guest satisfaction.

Financial Analysis and Reporting

We offer in-depth financial analysis and reporting services to monitor the hotel's financial performance. Our team provides regular financial

Human Resources and Training

We provide guidance in human resources management, including recruitment, training, performance evaluation, and employee engagement initiatives. We help hotels build a skilled and motivated workforce that consistently delivers excellent service.

Sustainability and Green Initiatives

We support hotels in implementing sustainable practices and green initiatives. We assist in developing and implementing environmentally.

Technology Integration

We stay up-to-date with the latest technology trends in the hospitality industry and provide guidance on technology integration. We assist hotels in implementing property management systems, online booking platforms, customer relationship management tools, and other technology solutions to streamline operations and enhance guest experiences.

Quality Assurance

Mystery Guest

لارش

NEW RULE – STAFF AND KNOWLEDGE QUESTIONS

(FAQ) Frequently Asked Questions NEW RULE – STAFF AND KNOWLEDGE QUESTION

This new rule, added into the Best Western Promoted section at all of our brand’s manuals, requires the assessor to ask the front desk agent (3) questions about the Cheerful Rewards® program during the check in process.

On the next QA assessment, the Front Desk agent must answer all (3) questions correctly to avoid getting points discounted.

Front desk agents will be able to use theFAQ list as a guideline for answering the

(3) questions and guarantee the 240 points related to this new rule. This guide will also help the front desk & reservations staff members to learn even more about the loyalty membership. It is also a useful tool for promoting the Cheerful Rewards® program to all guests during their stay.

NEW MEDALLIA SURVEY OPTION

With the support of the Board and the Executive Committee, and in
collaboration with the customer experience experts at Medallia, we are
proud to offer guests a shorter option for sharing their feedback that still
provides the valuable data you need to make smart business decisions.

Starting on February the 1st 2024, after months of testing, a shorter and more guest-friendly option will be sent to guests.

The new format starts with a short two-page survey were questions linked to the key results and drivers are asked

The new format starts with a short two-page survey were questions linked to the key results and drivers are asked.
  • On this new version, guests are asked whether they want to close and submit the survey or share additional feedback about their stay.
  • ELITE Members of the Cheerful Rewards® ELITE  program continue to earn the 250 bonus points whether they choose the short or long survey.
  • At the end, guests are informed about their awarded bonification.
  • To overview an example of the new survey design, login into your Medallia Portal and follow the steps below: Select the survey related to your brand 

MEDALLIA THRESHOLDS

Dashboard Dials are now updated and will allow hotel to easily see their performance against the 2022 Medallia Thresholds

Medallia Overall GSS Thresholds were calculated for each Cheerful Rewards®. These are critical measures of the guest experience.

All properties must meet, exceed, and maintain the 2024 Medallia Thresholds throughout the year

Enhanced and Maintain Quality of Surveys and Social Media Reviews

Any property failing to meet, exceed, and maintain the established threshold by the
closing calculation period (January 1, 2024) will be placed in

Probation Status

Properties failing to meet and exceed the 2024 Medallia Thresholds will have
now three additional months to reach the international benchmarks

Any property failing to meet, exceed, and maintain the established threshold by the closing calculation period (July 1, 2024) will be subject to a thorough review from the Cheerful Rewards®.

Within 30 days of failing to meet the 2023 Thresholds, the property must develop and implement
an action plan to address the low Guest Satisfaction Scores. A dedicated training will be placed as
well as a continuous assistance to address the reasons for not meeting the measurement

WE CARE CLEAN UPDATES

Guest Room Cleaning Service

Stayover guests are to receive a housekeeping service every 3 days or upon guest request Litter must be removed from guestrooms everyday Guests are not to be in the room while undergoing any housekeeping service

Message Pad and Pen/Pencil

Items can be removed from
guestrooms, but must be available
at Front Desk upon request

China / Ceramic & Glass Tumblers in Guestrooms

Pre-sanitized and pre-wrapped disposable cups or glasses can be replacing the number of tumblers required Disposable hot beverages cups are to be used for the coffee service

Breakfast Available - Global

Every hotel is required to offer a full breakfast on-site Limited-breakfast offerings can be placed if a government regulation or extenuating circumstances exists Please contact your QAAdministrator to consult all compliant options of the We Care Clean program

WE CARE CLEAN UPDATES

Supplemental Facilities

With proper authorization of the BWO, the required hours of service can be exempted from the rule and follow local health regulations

All We Care Clean branded items must be kept clean and well-maintained.

Damaged, scratched, torn, worn, items must be replaced to avoid a point deduction into the Guest Rooms & Public Areas Report